Tuesday, December 31, 2019

Overrated and underrated careers (and what you can learn from them)

Overrated and underrated careers (and what you can learn from them)Overrated and underrated careers (and what you can learn from them)As kids, we dream of fascinating careers from ballerinas to astronauts. Having tried a few vastly different careers on for size, I can attest to the fact that some glamorous sounding careers can be incredibly overrated. When people learn I once earned a living as a celebrity makeup artist, they want to hear juicy stories and behind the scenes gossip. The reality was often exhausting and mundane and depending on the client, all too frequently soul-crushing.No matter yur current career, you can probably find ways to use your skills in different professional arenas. Even if you love what you do, it might be interesting to challenge yourself to pair your best skills with completely different careers.Lawyer vs. crafterI was a trial attorney for 14 years. I primarily defended medical professionals in high-value malpractice cases. It was fascinating and chall enging, but incredibly stressful, said Tasha Agruso, Owner of Designer Trapped in a Lawyers Body.Even though TV shows and movies can make long trials look fascinating and intense, the reality is a lot different. Most people dont realize how infrequently you actually get to go to trial. Its very uncommon, at least at in my particular practice area Agruso said. So, most days involved sitting in my office, which wasnt very exciting.Agruso began creating art out of necessity when she couldnt afford the home dcor and furniture she loved. I taught myself how to make what I wanted. We invested in a variety of tools, from a table saw to my Cricut cutting machines, that have enabled us to make pretty much anything we can dream up for our home.The same but different In case youre wondering, Agruso says Believe it or not, making isnt entirely different from practicing law. As a lawyer, I had a result I wanted to achieve for my client and had to figure out a plan to get to that result with the facts that we had available to us. As a maker, I will dream up something I want to create for my home and then I have to figure out how to do it with the tools that are available to me.The takeaway? Agruso says Both definitely require thinking outside the box and making the most of what you have available to you.The love factor While one of her careers had an impressive title, Agruso says The fact that making is now my full-time career is my dream come true. I dont work any less than when I was an attorney, but the difference is that now it doesnt really feel like work. I would continue doing this even if I won the lottery. Score one for loving what you do.Youd be great at What else would you be good at? Sometimes we work so hard to hone our professional skills that we forget about the skills that make us potentially great elsewhere. Earlier this year, Kristie Goshow joined Preferred Hotels Resorts as Chief Marketing Officer. Though shes worked on everything from marketing efforts to e-commerce and digital marketing initiatives across the airline, hospitality, and travel technology spaces, Goshow sometimes wonders if she would have been better suited to be a TV host. I love to engage with audiences, share thoughts, opinions and what ifs. Audience responses, be they good, bad or indifferent provide stimulus and energize me. As a TV host, you are provided with a platform (and a privilege) to move others both mentally and emotionally. Thats a powerful endowment.Appreciate the underappreciated Then again, Goshow also believes one of the most underrated careers is that of a hotel housekeeper The housekeeper or room attendant is the quiet magic that keeps everything together. They watch how their guests live and subtly manage their hotel lifestyles in a peripheral and unobtrusive manner. Its an art. Their role provides a sense of visual completion making something right again. Ultimately, helping others just feels good.Find the career that fits While Goshow can en vision using her talents in a variety of careers, shes also cognizant of the fact that her current job fits her best. She also clearly understands how to highlight all the parts of the whole and appreciates the necessary skills of everyone on her team no matter their titles.At the end of the day Are you proud of what you do? Do you use your skills and find satisfaction? If your reality fits well with your fantasy career, youre on the right (career) track

Friday, December 27, 2019

The Top 10 Jobs for Marketing Majors

The Top 10 Jobs for absatzwirtschaft MajorsThe Top 10 Jobs for Marketing MajorsMarketing involves promoting particular products and services to consumers, and convincing consumers that they should buy those products. If you love the idea of learning about products and consumers and finding creative ways to sell products to a target audience, a absatzwirtschaft major might be right for you. Are you a absatzwirtschaft major interested in a career in absatzwirtschaft? Curious about career options? Marketing majors develop a broad range ofskills and knowledge that can be applied to jobs in every sector of the economy. Marketing Major Skills Students who major in absatzwirtschaft develop a number of skills that can be used across industries. For example, absatzwirtschaft majors develop strong research skills. When working on market research projects, they have to assess the needs and preferences of consumers for products and services. This requires both quantitative and qualitative re search skills. Communication is central to effective marketing, so students refine their writing, verbal, and presentation skills while completing assignments and internships.They compose pitches for advertising campaigns, text for press releases, and content for social media. They learn how to write for a wide variety of audiences. Many marketing projects in college are team assignments. Therefore, marketing majors also develop strong leadership and teamwork skills. Marketing majors also learn to plan and promote events and campaigns. Students with stronginterpersonal skillsdevelop the ability to engage others directly and encourage them to purchase products and services. Marketing majors with a creative bent excel at visual communication and product design as well as conceptualizing slogans and themes for marketing campaigns. Best Jobs for Marketing Majors The best job for you as a marketing major will depend on your unique set of skills, values, personality traits, and intere sts. This list will help you to identify some traditional and nontraditional options for consideration. Be sure to speak to faculty, alumni, your college career services office, and other network contacts to generate other possibilities suitable for your background. 1. Admissions RepresentativeAdmissions offices market colleges and other educational institutions to prospective students and their families.Marketing majors have the research skills and knowledge of marketing strategies to help admissions offices promote their institutions. Marketing majors who can engage prospective students, uncover their interests in a college, and present the benefits of attending their school, can be very effective as admissions representatives.Admissionsstaff members tap the organizational and event planning skills of the marketing major to coordinate open houses and other admissions programs.Presentation skills are vital as admissions staff members represent their institutions at college fairs an d school visits. 2. Brand/Product ManagerBrand managers oversee all aspects of marketing a product or service. They usually begin their careers as assistants, market research analysts, sales representatives, or trainees in development programs before earning an MBA. Marketing majors have the knowledge of marketing research, advertising, and product development that is required for this role. Highly developed analytical skills are necessary to evaluate consumer trends and research related to a product. Brand managers select and direct other departments or contractors that conduct research, media planning, and advertising regarding their brands. Presentation and persuasive skills are critical when pitching budgets and other product proposals to executives at a firm. 3. Event/Meeting PlannerWeddings, alumni gatherings, press conferences, professional conferences, training sessions, and promotional events all require a planner who can anticipate the needs and preferences of an audience. Marketing majors have the research and analytical skills to assess what the consumers of events might be looking for in a program. Students or graduates with a history of organizing and promoting campus events would benefit from exploring this option. Writing skills and facility with social media will enable the marketing major to publicize events and draw a viable audience. 4. FundraiserDevelopment workers and others who raise money for non-profit organizations are essentially marketing their organizations to the public. In this capacity, they assess the interests of prospective donors and develop communications that emphasize key services provided by their organizations. Fundraiserstap the presentation and interpersonal skills of the marketing major to make pitches to groups of potential donors. They organize and publicize events and secure sponsorships from corporate entities. 5. Marketing AssistantMarketing professionals often employ recent graduates as assistants to carry out support duties and more routine tasks. Marketing majors with strong subject knowledge and detail orientation can use this position as a gateway to more responsible jobs in the field. Organizational and event planning skills help marketing majors to coordinate promotional initiatives. Writing and editing skills honed through marketing studies help assistants to compose and revise marketing communications.Facility with social media applications enables assistants to enhance the online presence of their organizations. 6. Market Research AnalystMarketing majors with strong quantitative, analytical, and research skills should investigate this role. Market research analysts design and carry out assessments of consumer reactions to new products/services, modified products, packaging, and advertising themes. They gather, organize, and interpret data using software and statistical tools. Market research analysts must prepare and deliver presentations to marketing managers highlighting their findings, much like the academic reports made by marketing majors. The creative talents of marketing majors are useful when selecting methods for eliciting consumer responses to products. 7. Media PlannerMarketing majors are well equipped to analyze the viewing, reading, listening, and surfing patterns of various consumer groups as required by media planners. Media planners work to determine what forms of media a company should use to attract consumers or gain users. Students who are well organized, systematic, and comfortable with quantitative thinking and fascinated by the media should give consideration to this field. Most graduates will start out in support positions like media assistants where attention to detail, organizing data, generating spreadsheets, and preparing presentations will be common job responsibilities. 8. Public Relations RepresentativeMarketing majors learn to analyze an audience and identify the types of communication which can influence that demographic. Thi s is a main goal of public relations, an industry that focuses on helping a client develop and maintain a positive reputation with the public.Marketing graduates with strong journalistic writing skills are often well suited for public relations jobs that involve engaging with the media to promote a client. Public speaking, organizational, and event planning skills help the marketing major to orchestrate press conferences and other publicity events. Extroverts who can readily develop a rapport with key contacts often thrive in this profession. 9. Sales RepresentativeThe ultimate goal of all marketing enterprises is to increase sales of products or services.There are many sales jobs available, and these positions can serve as an excellent springboard for careers in other areas of marketing. Marketing majors learn to assess the preferences of consumers.They also refine the verbal and presentation skills needed to make effective sales pitches. Marketing majors with a competitive nature, outgoing personality, and capacity to bounce back from failure, will be well suited for sales jobs. 10. Social Media ManagerOrganizations of all kinds have placed increased emphasis on online marketing. Social media managers orchestrate the presence and refine the image of their organizations on outlets like Facebook, LinkedIn, Pinterest, Twitter, Instagram, and Tumblr. Tech-savvy marketing majors with strong creative and writing skills can excel in this role. Social media managers tap the teamwork skills of the marketing major to work collaboratively with staff from other operating units at their firms. They must have the persuasive ability and finesse with people to coax cooperation from colleagues over which they have no formal authority.

Sunday, December 22, 2019

Sports Career Preparation Starts in School

Sports Career Preparation Starts in SchoolSports Career Preparation Starts in SchoolA career in sports can be an option for people with several different types of backgrounds, even those who are elend athletes. Regardless of the pathway into a sports career, strong education and experience through internships and part-time jobs will be necessary. Some colleges and universities offer sports management programs, but your undergraduate studies dont need to be so specific to a sports career. Sports teams and leagues need business and finance professionals who can help manage operations. Marketing and public relations professionals are necessary to generate interest, and trainers and physical therapists are needed to keep athletes healthy and in top condition. Even a law degree can lead to a career as an agent representing athletes or as counsel to franchises and leagues. Some careers involve working directly for sports teams, while others involve working for separate businesses that also support athletes or teams. For example, a physical therapy clinic might specialize in working with athletes and see players from professional, college, or high school teams in the area. Journalists are likely to work for local news organizations that cover sports teams. Extracurricular Activities Many students interested in sports careers play sports at the high school and college levels. Obviously, on-the-field experience can be valuable preparation for future coaches, athletic trainers, athletic directors, and others. In fact, the teamwork learned in playing sports and the commitment required can help a person advance in many careers. But if youre not athletically inclined, there are still plenty of opportunities. Like other departments on campus, the athletic department often has part-time jobs available for students. Even if its just a job answering phones, it still is an opportunity to gain experience and establish connections in the field where you want to work. The sport s information department typically needs students to assist in tracking statistics and writing news releases. The school paper may need a sports reporter. Consider any department on campus that interacts with athletics, and there likely are opportunities available. If youre still in high school, ask a teacher, coach, or counselor about opportunities that are available. Extracurricular experiences will help you learn more about your own strengths, likes and dislikes, and motivations. In many ways, they are perhaps as important as your schooling. Internships and Part-Time Jobs Many sports management programs will help connect students to excellent internship opportunities. Students majoring in something other than sports management still can find sports-related internships with help from advisers or counselors. A schools athletic department or sports information department might offer internships for a variety of positions. Professional sports teams and semi-professional sports te ams also offer internships, as do businesses affiliated with the sports industry. Unlike internships, jobs will not get you college credit, but they can provide you with experience. Professional sports teams often need part-time or seasonal help, and school athletic and sports information departments hire students part-time even if internships are not available. Whether they be jobs or internships, opportunities can be found directly through employers or through dedicated job search sites like TeamworkOnline.com. Participation While not all sports-related jobs involve participating as an athlete, it is a good foundation to have and an excellent way to get a foot in the door. Pretty much any job related to coaching or scouting is only realistically available to someone with experience playing the sport. Even jobs that dont require direct experience as an athlete will be easier to get if you have the athletic experience to be able to relate on some level to those at the center of your chosen profession. This does not mean you need to be a highly skilled or highly successful athlete. A benchwarmer with a reputation for working hard in practices often exhibits the kinds of traits employers in any profession will value. And the recommendations you can get from a coach who appreciates your work ethic despite a lack of playing time can be the thing that gets you a foot in the door for a job or internship. Key Takeaways Not just for athletesMany career paths- finance, law, marketing, health care, and more- support the business of sports.Part-time workSchool athletic and sports information departments commonly hire students.InternshipsProfessional sports teams and leagues offer internships in a variety of areas.

Tuesday, December 17, 2019

Goodenough Goes Back to Batteries

Goodenough Goes Back to Batteries Goodenough Goes Back to Batteries Goodenough Goes Back to BatteriesJohn Goodenough revolutionized battery power in the 1980s as co-inventor of the lithium ion battery. His work is a big part of many devices we use today mobile phones, laptops, tablets, cordless power tools, electric cars, and more.Today, hes working with University of Texas research fellow Maria Helena Braga in work that could be an evolution of battery power for the 21st century.Maria Helena BragaShatter the Glass Ceiling, with GlassShe came to me with a possible glass addition for batteries, Goodenough says of Braga, who is also a professor at the University of Porto, Portugal. It became clear to me that, by working together, we could help get this to possibly be an alternative that welches both safe and low-cost for the future. Think of electric carsa fear is the flammable side a battery can have and its a barrier.The solid electrolyte they developed solves the problem, he says. T his is because the lithium ions could move fast enough because their version would be nonflammable, especially if the solid electrolyte was not reduced by lithium as an anode and you could plate lithium from the solid onto the anode without forming dendrites, which destroy batteries, he says.With glass, he adds, they have shown you can plate lithium or sodium without forming dendrites. A solid electrolyte that transforms ions as rapidly as a liquid means you dont need the liquid and if you can plate, which you cant do with the liquid, then you can get an anode which will give you bigger energy density, he says.Another positiv on the automotive front is that this is an all solid-form battery and has also been found to operate as low as -30 degrees Celsius, which he says hasnt been done before. This could possibly work for cars in cold situations, Goodenough says. And its safe and works when it comes to high voltage, combined with fast charge discharge.The heat problem occurs in lithi um ions because the ions require a certain amount of heat in order for lithium to move rapidly. So the rate at which the lithium moves depends upon the temperature, he explains.Having done thousands of cycles of testing, Goodenough and Braga are now looking to partner with industry on their battery. He realizes that winning over the skeptics may take time.Its safer, longer-lasting, and lower cost, he says. Weve only developed small cells and they have to make large cells to scale up for what weve developed, which we think is promising.Looking back, Goodenough is amazed by how batteries have changed since he helped take on the lithium-ion battery more than 30 years ago and is excited by the possibility of continuing to further the cause of technology.Its the creators of all these technologies that have been so much of the change, he says. But the battery work I was a part of did its part and I can feel good about that. We are a world that embraces technology in ways that couldnt have been foreseen and it continues to move so fast. You just try to keep up.Eric Butterman is an independent writer. For Further DiscussionThe battery work I was a part of did its part and I can feel good about that. We are a world that embraces technology in ways that couldnt have been foreseen and it continues to move so fast.John Goodenough, co-inventor of the lithium-ion battery

Thursday, December 12, 2019

How to completely disconnect over the Thanksgiving weekend

How to completely disconnect over the Thanksgiving weekendHow to completely disconnect over the Thanksgiving weekendAlong with resisting the urge to over-indulge over Thanksgiving will also be the added challenge of trying your best not to tune out your family by obsessively checking your phone.According to a study last year by technology services company Asurion, Americans check their phones about once every 12 minutes- or 80 times a day. But wait, it gets worse. Many people are ruder than ever.In a November 2018 study on cell phone etiquette, Asurion found that most people are sorely lacking in basic conversation etiquette, with about 45% admitting to talking, texting or checking their phones in a public bathroom. Added to that, nearly 60% of adults admit to pulling out their phones at the table while out eating or drinking with others. Of those, 75% said their table companions didnt mind. But we should mind. Heres why. Conversation is a lost art. People seem to be having a harder time connecting in person, and it shows.If youve ever struggled to answer a question during an interview or even to make small talk with a stranger, youre not alone. MIT professor Sherry Turkle, author of the bestselling book Reclaiming Conversation The Power of Talk in the Digital Age has written about how our reliance on technology has impacted, if not harmed, our ability to empathize. Like smokers who smell of nicotine even without a cigarette in hand, those who are overly tech-reliant can sometimes seem out of touch in person.And lest you think youre the only one, you arent. The weekend before Thanksgiving,Not a Cellphone in Sightwelches trending on Twitter along with wistful or hilarious memes.Convinced you should at least try to take a longer tech break? Try thisDont do it alone Theres nothing worse than trying to make a huge change in your life only to find everyone else in your orbit still committed to your former bad habit. Ask your family or spouse or friends to go tech-fr ee along with you, even just for a single meal. And then feel free to mock each other mercilessly as you start to twitch and cringe and desperately miss your phones.Create a backup plan (or person) Decide in advance how much time you plan on being off-line or away from your tech toys. Create an autoresponder and dont include an emergency contact number unless it cant be avoided. If you have a co-worker who will be working over the holiday weekend, consider having all your urgent issues diverted.Treat yo self Do you love jigsaw puzzles? Or maybe youre an avid home cook with no time to indulge. Find something you love but have been neglecting, and indulge over the holiday weekend. Youd be amazed at just how much creative time you can find if youre not constantly checking for email.And it isnt just giving something up. Youll gain not just time to recharge and have fun, but long-term benefits.Your anxiety level might drop Berkley News reports that Extreme angst is on the rise nationally and globally, especially among teens and millennials. Among other factors, preliminary findings from UC Berkeley sleep researchers point to a chronic lack of deep restorative sleep.The study also presents a link between sleep and anxiety. UC Berkeley neuroscientists Matthew Walker and Eti Ben Simon report that non-Rapid Eye Movement (NREM) sleep plays a key role in calming the overactive brain, especially in the brain regions that process and regulate emotions. Ben Simon said, The mora time you spend in deep non-REM sleep, the less anxious you are in the morning.So, at the very least silencing your phone, or choosing to leave it in the next room overnight means chances are good youll sleep better and wake up less anxious. Cant ignore your phone entirely? Consider changing your settings so only your closest relatives calls come through in case of emerg

Saturday, December 7, 2019

The Top Secret Truth on Naviance Resume Revealed

The Top Secret Truth on Naviance Resume Revealed How to Find Naviance Resume If you observe closely the truly amazing number of resume examples, you will observe that almost all of those dont give only a summary of the candidates background, but in addition add valuable info. A fast search on the web will display lots of cover letters for resumes examples. Please remember to look at your Naviance account regularly. List your name, contact number, email address, and city at the peak of your resume. There is an immediate link to the website on every colleges Naviance homepage. Youve attempted to access a page which requires more details. Additionally, the website contains a link that you may use to send us an e-mail-nachricht message. Good resume examples are those which can provide you with all the data you need when writing a resume. It targets the business and the particular job itself. Have a look at the work description to receive clues on what a provider is searching f or in an employee. If you dont have a lot of work experience, you may use an objective similar to the one above to demonstrate that you know the essentials of a customer service manager. The advertising certificate addresses how to determine customer requirements, how to communicate information regarding products and services to customers and prospective clients, welcome to market, resume pricing of goods and services, and the way to respond to growing demands in various nations and cultures. Tons of occupations typically call for a high school welcome for entry. Most employers are really picky when it regards the collection of employees for a work opening. Just select the ones which are most relevant to you and the job that youre seeking. Ensure your objective targets the job and the organization that you want to work for. As youre considering your resume objective, consider the skills and necessities of the particular job. After the procedure is introduced to students until they begin high school, they have enough time to explore and polish their career and college choices. You may showcase your work history, but in addition fill in more space by talking about your abilities and other knowledge youve got. The One Thing to Do for Naviance Resume To acquire the exceptional privilege of studying in a multicultural and worldwide city, that has been voted among the ideal student cities by QS world rankings. Thats the priority for each and every institution in the nation, she states. You are able to mention your upcoming education plans too. Be certain to attend to unlock the ability of Naviance You may also link straight to the college or universitys website for extra info. By taking a simpler course load, a student may be able to have a greater GPA, but college admissions officers will have the ability to tell whether a student worked below their ability. He should be assisted when it comes to choosing a suitable college, which offers the course they are interested in studying. Naviance Student is a completely free application that enables students to look for colleges and to manage tasks related to the college admissions process.Writing essays can be rather challenging on a student who is simply completing high school. The data on Naviance cant help in regards to determining how good a students individual essay is or the caliber of their extracurricular pursuits. The curriculum is intended to help students develop college wisdom and non-cognitive skills necessary to be successful in a post-secondary atmosphere. Advise them on the best way to make an application for the many scholarships offered for different courses. With some vital data in the correct order, everyone can create one. The site directs individual students through the whole college planning, application and decision procedure. More information are available on the parent portal. This information proves that youve got a wide selection of interests and techniq ues, and that youre an intriguing individual.

Tuesday, December 3, 2019

The grad stats are out - and here are the biggest earners

The grad stats are out - and here are the biggest earners The grad stats are out and here are the biggest earnersPosted July 30, 2014, by Marni Williams Graduate Careers Australias annual Australian Graduate Survey results were released last night with good news for student satisfaction, Western Australians and health graduates. Heres a quick zulauf down. Employment for graduates has slowed In 2013, 71.3 per cent of new bachelor degree graduates who entered the full-time labour market had found a full-time position within four months of completing their course. This is down from 76.1 per cent in 2012, but of the general labour force, just 3.4 per cent of bachelor degree graduates were unemployed, which is 4.4 per cent lower than graduates without post-school qualifications. But starting salaries are slightly higher, especially for women The average starting salary went up from $52,000 a year to $52,500. While that doesnt equate to much more than a couple of nice meals, this change was mainly due to an increase in the female median starting salary, which went up by $1,600 from 2012 to reach $51,600, while the male median was unchanged at $55,000. Top earners straight out of university Dentistry ($80,000) Optometry ($70,000) Engineering ($64,000) Medicine ($60,000) Earth sciences ($60,000) Grad salaries by state Graduates in Western Australia had the highest median starting salary, followed by the ACT and the Northern Territory. Victorian graduates earned the least. And the students are satisfied With a huge 93.9 per cent of bachelor degree graduates expressing broad satisfaction with their higher education experience, it seems that the slow employment on graduation doesnt tarnish their outlook. And with over 182,000 invited to respond and 109,000 making the effort, we can certainly see that as a significant tick of approval from Australias student population. Now, we just need to make sure they heed this message from GCA Executive Director, Dr Noel Edge All our research shows that unemployment is not a long-term concern for graduates and its important to understand that getting a degree is not just about the first job after university its about a life-time of advantage in the labour market as well as the potential for huge personal growth. We couldnt have said it better ourselves, Dr Edge. Think a life-time of advantage sounds appealing? Take a look at some zugreifbar coursesand get ahead. ResourcesMy first resumeCover letter for my first jobCareer Insider StoriesShelley Lask - Body Positive Health even change the world.Steve Jobs had Bill Campbell as a mentor Bill Gates had Warren Buffett and Mark Zuckerberg had Steve Jobs.

Thursday, November 28, 2019

How to Break Out of the Local Music Scene Trap

How to Break Out of the Local Music Scene TrapHow to Break Out of the Local Music Scene TrapAre you enjoying success in your local music scene, but want to break out? Ifyou want to make a living in music, you have to approach things quite differently from the band who simply wants to play some songs and have a party at the local bar on the weekends. You need to think of how to take your local successes to the next level, and that requires some planning and smart decision making. Before we abflug talking about the local music scene trap, lets acknowledge that its not a trap everyone wants to escape. Its perfectly fine to enjoy making music without making it your career, and many people are satisfied with local success. But if you yearn for more, you need to take extra steps. Local Music Scene Blues A lot of people think that living in a town that lacks a strong music scene can ruin their chances of launching their music career. And, lets be honest, it can make things tough. Howeve r, living in a city with a thriving local music scene has its pitfalls too. To get the most out of living somewhere with a strong music scene, you need to find a way to tap into the benefits while cutting through the distractions. The Good and the Bad of Local Fans Yes, part of succeeding as a musician beyond your local scene is to stop worrying about courting the admiration and attention of your lovely and fickle local scenesters and hobby musicians. You know who I mean. They might get the local overpriced coffeehouse buzzing about you, but they wont help you sell records even three towns over. Heres the hard - and harsh - reality of it all being a local celebrity plus a couple bucks will get you a latte and not much else. Besides, these people are often the same people who will think youre a sellout if you try to make some money selling your musicbecause after all, their band doesnt make any money and they dont care. Heres a hint - they have day jobs and they never plan to lea ve them for a career in music. You do. Dont get sucked into it. Although you will naturally have an affinity and a fondness for your hometown fans - after all, your friends and family are usually in that group - from a business standpoint, you need to treat your local scene as you would any other stop on the road. You want to wow your fans, get some press and keep people talking about your music - and then you want to repeat that process on the next stop on your tour. Local Stardom Doesnt Travel Local bands in places where there are big music scenes often invest an inordinate amount of time trying to become the stars of their local circuit. There is the odd occasion when this can make a difference - if a few bands who have made it big come from your town, labels often invade the town to see who else is around - but these occasions are very specific and very fleeting. In most cases, you can put the local scene on lockdown and still be lucky to land an opener for the opener slot a t a small club in the next state, simply because your local success doesnt translate outside your small radius. If getting out of your backyard is your ultimate goal, then dont get involved in a popularity contest to rule said backyard. Believe me, your local celebrity status will be cemented when you abflug achieving things on a larger stage anyway, plus, youll get to avoid turning into the middle age wannabe musician saddo hanging around the college parties wishing the local scene was just like the...90s, 80s, 70s, or what have you...again, since that is when they ruled the local clubs. 3 Key Tips to Avoid the Local Music Scene Trap OK, but here is the rub. It DOES make sense to start locally when building your music career. It all comes down to the approach. Here are some tips to avoid the local musician trap Follow the Bread Crumb Trail Everything you do locally can be a stepping stone for something bigger. Follow that trail to opportunities beyond the local scene. If youve got a good local following, try a gig swap to start working on anew audience. If youve got tons of great reviews in the local press, add quotes from them to your bio and your website. Press begets press, so demonstrating that people are writing about you will get more people to write about you outside of your area. It will also show promoters, labels and more that youre building a buzz. Always look for how every local success can help you achieve something a little broader. Plan Wisely When youre booking shows, check the local calendar. Its amazing how many relatively small towns seem to have 25 very similar bands playing on the same night. Theyre splitting the audience in ways that just dont make sense. Since your goal is to move beyond playing locally, you want to play on nights when youre not splitting the local music fans so many ways.Be on the Same Page One of the best parts about being in a place with a big music scene is that you lots of options when it comes to finding music ians for your band. However, in plus-rechnen to being great musicians, the people you play with need to have the same goals as you. If they want to stay local and cant invest the time into, say, going on tour, then youre going to reach an impasse. Start out on the same page, and youll avoid these problems. Local music scenes can fun and great places to launch your music career. But if your goal is to make a career out of your music, remember youre going to need a lot more than local success.

Saturday, November 23, 2019

Market Research Resume Template 2018s Top Format

Market Research Resume Template 2018s Top FormatMarket Research Resume Template - 2018s Top FormatMarket research is an industry thats growing at a faster-than-average rate, so now is a good time to find some amazing opportunities in this field. Promote your own skills with a crowd-pleasing resume.List previous studies on your resume that exhibit your analytical and report writing skills, as well as your insight into consumer markets. Market research often involves working closely with a team, whether it is colleagues or those you are researching. Illustrate this with previous project management or supervisory roles to prove your leadership abilities. Finally, as you must constantly stay on top of trends and new findings in such a job, convey your willingness to constantly learn and update your skills.For mora tips on how to sell yourself as the ideal market researcher, check out our market research resume template below. Create ResumeOlivia Wilson100 Main Street, Cityplace, CA, 91 019Home (555) 322-7337Cell (555) 322-7337example-emailexample.comProfessional SummaryExpertise in providing objective, in-depth analysis of consumer and product trends using qualitative and quantitative research. Dedicated to customer focus skilled at synthesizing all relevant information needed to make key business and strategic decisions. Integrate, interpret and communicate findings to provide actionable, targeted results. A self-motivated top performer with a reputation for leadership, integrity, sound judgment, and ability to work with individuals at all levels in a team environment. Areas of skills and expertise include Project Management Change agent Client Service Strategic alignment Consumer needs Problem solvingWork HistoryAssociate Director, 01/2008 to CurrentConduct and oversee research analysis to provide insights to consumer behavior and marketplace trends.Research findings drive recommendations for content published in Consumer Reports, including ratings charts.Resou rces include qualitative research, syndicated data field surveys and secret shoppers in-depth interviews with manufacturer, retailer and industry contacts and secondary research.Provide actionable recommendations based on product attributes, consumer preferences, key drivers, advertising, demographics, retail distribution, industry and competitive profiles sales, trends, packaging, pricing.01/1986 to CurrentCONSUMER REPORTS Yonkers, NYIndependent consumer product information and testing organization, publisher of Consumer Reports magazine, ShopSmart magazine, www.ConsumerReports.org and other media products.Recruited as Market Analyst and promoted four times to current role.Project Director, 01/1984 to 01/1986NPD RESEARCH INC Port Washington, NYPerformed client service tracking consumer purchasing using a continuous monthly diary panel system.Provided manufacturers with information about consumers to help develop absatzwirtschaft strategies and monitor the effectiveness of their pro grams.Data included trial and repeat purchases, brand loyalty, purchase patterns, and the impact of price, distribution and promotions.Promoted to senior position in 1985 trained and supervised two assistants.Senior Research Analyst, 01/1979 to 01/1984McCOLLUM/SPIELMAN COMPANY Great Neck, NYCopy Testing Communications Research.Tested television, radio and print advertising to determine effectiveness.Measure brand recall, messages perceived and motivation/interest in product or service advertised.Trained and supervised two assistant analysts.Responsible for all phases of project, from setting up field work and designing questionnaires to assisting at client presentations.EducationM.B.A Marketing, 1987Adelphi University Garden City, NYB.S Nutrition Science, 1979Cornell University Ithaca, NYProject Management Institute Project Management Structure and Competencies, 2003Customize ResumeMore Marketing, Advertising, and PR ResumesExperienced Market Research Resume TemplatesEntry Level Ma rket Research Resume Templates

Thursday, November 21, 2019

8 Steps to Leverage Social Networks

8 Steps to Leverage Social Networks8 Steps to Leverage Social NetworksThe following eight steps helped job seeker Paul put his angeschlossen social networking into its proper place.Recently a colleague suggested I help an executive job seeker who was having trouble making sense of the online social networks he thought were supposed to support his job search. Let me call this person Paul.Paul came to me with no less than 50 pages of contacts, resume material and logs from his multi-month job search online and offline. As he recounted the hours hed spent networking, sending resumes, posting to blogs and using social-media channels, I realized that his unfocused activity had been counterproductive.The following eight steps helped Paul put his online social networking into its proper placeFocus on outstanding content, not simply exposure. Paul developed comments on blogs and short articles for two industry-specific publications where he could grow his authentic brand.Decide in advance wh at you want to accomplish with social networks. He stopped chatting with people about myriad issues and developed a business plan for his search and professional conduct.How you behave online is how you will behave in person. He stopped the one-way conversations (via opinions added to Comments pages) and started interacting with key professionals in his field on a number of niche channels, groups on LinkedIn and more.A weak online profile equals a weak executive. Paul had his resume professionally reworked, then refined it to fit his LinkedIn profile and used various versions to populate other channels where people could read his bio.Your online profile must match the media. He created two one-minute, industry-focused videos that demonstrated his activity in the industry and added them to his YouTube channel.Keywords, bio and resume must create a compelling brand focused on a productive purpose. Paul engineered his bio to attract third-party recruiters and began communicating with t hird-party and corporate recruiters he met through Ladders Follow Me feature and via other professional introductions. He was also found by recruiters who were hunting for keywords, phrases and other digital insight that let them know he may be an excellent placement candidate.Concentrate on one or just a few social networking opportunities leave the others behind. He simplified his social-media interactions on eight different channels and focused on a few industry channels that helped him broadcast his value aussage vs. his needs in fact, he quit 10 job-seeker groups on LinkedIn in favor of industry- and association-focused groups within his profession and started interacting with top peers in his field.Social networks may require a new degree of transparency and originality - he stopped trying to sell his skills and just enhanced his professional connections and brand.